Sales

Transcription: Hey, Joe Soto here. I want to talk to you about how you can get the client to overcome their own objection. Now, I know that sounds crazy, but hear me out on this. When you can ask very purposeful, very thought out questions that make them answer their own objection or share with […]

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When you’re in a difficult situation, a sales presentation, a client meeting and the client asks you a question you don’t know the answer to. What do you say? You know that moment of terror, you start dreaming up all kinds of answers. It’s happened to all of us. And, we’re supposed to be the […]

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There are a hundred or more mistakes you can make when selling your services to a prospective client. But this one is the worst one you can make. Note: The following is the transcript from my latest YouTube video entitled “The Biggest Sales Mistake You Can Make.” I want to share what I think is […]

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What if you learned that there is a 100% mirror image correlation between how you make a purchase and the behavior you will tolerate from a prospect? One of the hidden sales weaknesses I help people break through at my events is called the Non-Supportive Buy Cycle. It’s a fancy name for understanding that how […]

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Years ago I stopped pitching clients. And that’s when I started making a lot more money. I used to get all bent out of shape if my sales presentation wasn’t “just right.” I think this stemmed from one of my first sales positions where we had to have our “presentation binder” with us on our sales […]

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If you’re a consultant, agency owner or service provider, we’ve all been in the situation where price seems to be an issue. After you share your consulting or agency fee their response is “that’s too expensive for us.” Or something similar. I could just tell you that you aren’t “selling on value.” I could tell you […]

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