SMMA Agency Sales

How do I price my agency? What do I charge for my consulting services? How do I charge what I’m worth? How do I price my proposal so that the client wins and I profit? If you’ve ever struggled with pricing strategy, read on. I’m going to just walk through four high-level pricing, strategy rules. […]

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There are a hundred or more mistakes you can make when selling your services to a prospective client. But this one is the worst one you can make. Note: The following is the transcript from my latest YouTube video entitled “The Biggest Sales Mistake You Can Make.” I want to share what I think is […]

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If you’re a digital marketing agency, a consultant or a coach, chances are you’re charging too little. If you’re charging anything less than $1500/mo to your clients, this will be an important read for you. Charging too little is not just hurting you, it’s hurting your clients. I witness it all the time. Especially when you’re […]

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When new agency owners or consultants are first starting out, they tend to lack confidence selling their services for their full fee. I listen to them and I hear limiting beliefs and lack of self-confidence that is preventing them from starting with the momentum they need in their business. I hear limiting beliefs and excuses, […]

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Back in 2010 when I started my first social media marketing agency, we sold social media packages. We had three packages, from small to big, priced at different levels depending on how many services were included IN the package (i.e. Facebook management, Twitter, Instagram, Youtube, blogging, SEO, etc.). We learned, not so quickly, this was […]

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