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If I were to count on one hand the business and marketing legends who have made the most impact on me, Dan Kennedy would be near the top of this list. Quite frankly, Dan Kennedy would be at the top of most lists of the top marketers that you know and follow. He is, in […]

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To niche or not to niche is always the question. Niches come in all different sizes, shapes, and forms. Yes, really. Here’s what I mean. You can niche in: type of business, size of the business, category of business, you can just niche in the service that you provide or a combination of the above […]

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How do I price my agency? What do I charge for my consulting services? How do I charge what I’m worth? How do I price my proposal so that the client wins and I profit? If you’ve ever struggled with pricing strategy, read on. I’m going to just walk through four high-level pricing, strategy rules. […]

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If you’ve considered or dreamed of acquiring a business, the time is NOW! I know—it may seem counterintuitive, considering the current state we’re in. BUT do me a favor and keep reading… Due to the economic crisis caused by the COVID-19 pandemic, great businesses all over the world are in danger of closing their doors…for […]

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This is one of the few times we can actually say we are truly in uncharted waters. Unprecedented is the right word. It’s also a unique time to step up and be there for yourself, your family and your clients. Here are some ideas that might help you navigate more confidently when it’s most needed. […]

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It’s finally here, Russell Brunson’s long-awaited new book Traffic Secrets: The Underground Playbook for Filling Your Funnels With Your Dream Customers. Here’s my Traffic Secrets Book Review. It’s the question most business owners and entrepreneurs ask the most, “How do I get more traffic to my website?” or, “How Do I get more traffic to […]

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What’s the one thing that “really really” sells itself, and makes people want to buy it without you having to “sell” it? As you saw, the answer is: COACHING. If you’re going to be successful as a coach, or grow your current coaching practice, then it’s important to know exactly how to get all the […]

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When you’re in a difficult situation, a sales presentation, a client meeting and the client asks you a question you don’t know the answer to. What do you say? You know that moment of terror, you start dreaming up all kinds of answers. It’s happened to all of us. And, we’re supposed to be the […]

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There are a hundred or more mistakes you can make when selling your services to a prospective client. But this one is the worst one you can make. Note: The following is the transcript from my latest YouTube video entitled “The Biggest Sales Mistake You Can Make.” I want to share what I think is […]

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Just think back to the 2000s, when email marketing was still relatively new. If you had a large email list at that time, you basically had a license to print money. Because the response rate was still high, it was easy to turn subscribers into sales. Fast-forward to 2019, and email marketing isn’t nearly as […]

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